Wow. That was awesome. Highly recommended read. Reddit OP goes into an impressive amount of detail showing it's nothing but a scam. I hope those who donated via kickstarter get their money back.
It may be in violation of the Kickstarter ToS, though.
Also, it's likely fraud, in the legal sense of the word, because they're materially misrepresenting the product in order to get consumers to pay for something they otherwise might not.