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I lived in Beijing for 10 years, where it regularly gets to -10 or -20C for a few months, and I did commute by bike through those winters, and it is extremely taxing and hard. I don't think you'll succeed in convincing more than say 20% of the population to do that in reality. If you think you have the power to convince more, please go for it!


20% is actually the trip fraction by bike that places like Amsterdam have, so that's actually what success would look like. it's one option many.




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