> Surely TV and radio also have algorithms behind them determining how to increase viewership
What do you mean by this? Until very recently, TVs and radios never had the ability to report feedback on what people were consuming or whether people were watching ads. There were some surveys like Nielsen ratings that involved a small sample of people installing special hardware. TVs and radios have never served personalized results to individuals, even if there were “algorithms” involved — the targeting was toward the entire population at once, not to each an every person viewing. For most of TV & radio history, the “algorithms” were people and not computers, people manually sifting through data for weeks just to see if a show was popular.
It’s pretty odd to suggest that TV & radio was historically similar to what’s going on with today’s social media. Serving personalized results and gathering instant personalized viewing habits (“engagement”) is what’s fundamentally different than TV & radio, the feedback cycle fundamentally changed from a slow group feedback to a fast individual feedback, and that’s precisely why social media is more engaging and more dangerous.
What do you mean by this? Until very recently, TVs and radios never had the ability to report feedback on what people were consuming or whether people were watching ads. There were some surveys like Nielsen ratings that involved a small sample of people installing special hardware. TVs and radios have never served personalized results to individuals, even if there were “algorithms” involved — the targeting was toward the entire population at once, not to each an every person viewing. For most of TV & radio history, the “algorithms” were people and not computers, people manually sifting through data for weeks just to see if a show was popular.
It’s pretty odd to suggest that TV & radio was historically similar to what’s going on with today’s social media. Serving personalized results and gathering instant personalized viewing habits (“engagement”) is what’s fundamentally different than TV & radio, the feedback cycle fundamentally changed from a slow group feedback to a fast individual feedback, and that’s precisely why social media is more engaging and more dangerous.