ok.

.container { margin: 40px auto 0; width: 700px; }

changes committed. http://i.imgur.com/YDG5Hoh.png

If you didn't say anything wrong, don't give any clarification. Because people who think you did wrong, won't believe you either way.

If you did anything wrong, be brave and own it.

The author has described, which is pretty obvious for any enterprise that have used facebook advertising to gain followers. They do not convert, and even worse, they don't help spread the word. Unless you post a photo of lolCatz. But how exactly a serious profession like I am in (logistics) can keep posting lolz cats photos. ;)

As for Facebook for advertising your products i.e links to your product pages or website, the ROI is worse. But I keep using it however, because in my market, using Adwords is no more affordable, I roughly pay $0.03 for a Facebook ad click, while the same costs me $0.25 on adwords. That's why I had to give up on Adwords.

pardon my ignorance, but how this is different from non-branded chinese laptops. since those are non-branded i guess they don't have legal rights over it too.

This is a laptop for hardware development and security research, hence the features [0]:

* FPGA on the mainboard

* Lots of digital and analog IO headers connected to CPU and FPGA

* Dual Ethernet

* USB OTG

Also, it's not just about licensing, but about having more control over the hardware.

[0] http://www.kosagi.com/w/index.php?title=Novena_Main_Page

The "open source" part is what is different.